
Feasibility Report
Structure
The business
plan/feasibility study IRCC provides is customized for your specific
project, market, competition, demographics, economic base, and
population. It is a comprehensive planning tool which
identifies the risks and opportunities of your project at the
targeted installation site. All elements of the business are
compared against historical models from rinks around the nation.
Listed is an overview of the topic contained within this extensive
feasibility and operational plan:
BUSINESS PLAN TABLE
OF CONTENTS
SECTION 1
– EXECUTIVE SUMMARY
Introduction
Recommandation
Site
Analysis
Location
Demographics
Transportation
Shopping
Recreation
Arts & Entertainment
Economy
Industry Assessment
Market
Competition
Competition Review
Site Maps
SECTION 2
– ASSUMPTIONS
Assumptions
Market Risks
A Few Noted Cautions
SECTION 3
– PRO-FORMA DEFINED
Income Categories
Expense Categories
Financing – Cost & Income Summary
First Year Projected Income & Expenses
SECTION 4
– SCHEDULES
Model Ice Time Schedules
Model Employee Schedule
Daily Seasonal Ice Schedule
SECTION 5
– PRO-FORMA
Projected Income - $
Projected Income Graph
Operating Expenses
Operating Expense Graph
Financing – Cost & Income Summary
Payroll Breakdown
Projected Income/COGS – 5 Years - $
Projected Expenses – 5 Years - $
Net Cash – 1,2,3,4,5,10,15,20 Years - $
5 year Projection Graph
Quarterly Income – Cash Flow - $
Quarterly Expenses – Cash Flow -$
Quarterly Cash Flow -Graph
Low, Pro-Forma, High – Projected Income
Low, Pro-Forma, High – Projected Expenses
SECTION 6
- DEMOGRAPHICS
3, 5, & 7 Mile Radius Demographics Summary
3 Mile Radius Demographics For Town Specific
5 Mile Radius Demographics For Town Specific
7 Mile Radius Demographics For Town Specific
10, 15, 20 Mile Radius Demographics Summary
10 Mile Radius Demographics For Town Specific
15 Mile Radius Demographics For Town Specific
20 Mile Radius Demographics For Town Specific
SECTION 7
– INDUSTRY INFORMATION
USA Hockey –
Individual Registration History
USA Hockey – Team
Registration History
USA Hockey –
District Team Registration – Atlantic District
USA Hockey –
District Team Registration – Central District
USA Hockey –
District Team Registration – Massachusetts District
USA Hockey –
District Team Registration – New England District
USA Hockey –
District Team Registration – New York District
USA Hockey –
District Team Registration – Pacific District
USA Hockey –
District Team Registration – Rocky Mountain District
USA Hockey –
District Team Registration – Southeastern District
USA Hockey – Girl’s
/ Women Registration Report
National Sporting Goods Association (NSGA)
United States
Figure Skating Association (USFSA) Membership Statistics
USFSA Basic Skills Registration Totals
Ice Skating Institute (ISI) Membership Statistics
National Hockey League (NHL) Attendance Rises
NHL Attendance Figures
SECTION
8 PRE-OPENING LIST
Pre-Opening & Temporary Expenses
Building
Insurance
Cash Handling
First Aid Room & Training
Policies and Procedures/Training
Licenses – Permits – Taxes
Ice Support
Ice Making
Supplies
Music
Office Supplies
Printing
Skate Repair
Snack Bar
Pro Shop
Services
Skating School
Tools
SECTION –
9 JOB DESCRIPTIONS
Manager
Assistant Manager
Administrative Assistant / Office Manager
Skating School Director / Program Director
Skating School Instructor
Maintenance Supervisor
Skate Guard
Shift Supervisor
Sport Shop Supervisor / Head Cashier
Cashiers / Receptionist
Snack Bar Manger
Sales Representative
Other Job Titles
SECTION
10 – WHY BUILD AN ICE RINK IN YOUR COMMUNITY
Introduction
Community Benefits
The Parental Attraction
Overall Popularity
Consumer Spending
Lasting Effects
SECTION
11 – SOURCES OF INFORMATION
List Of Sources Information Used For Feasibility
Study/Business Plan
If you would like to have a Phase 2 feasibility study completed
for your project, contact IRCC for a written proposal.
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